OneModelPlace.com models and members who have read or seen any of the popular Millenium Trilogy by Stieg Larsson know that the books and movies deal with dark and dangerous issues.
Popeater.com & EntertainmentWeekly.com report that the marketing campaign for ‘Girl With the Dragon Tattoo’ seems to be defying all the conventions set by mainstream blockbusters. While most studios scramble to earn a more wide-reaching PG-13 rating as opposed to the (literally) restrictive R or the absolutely dreaded NC-17 — a rating that was the source of much controversy with the Oscar-nominated film ‘Blue Valentine’ back in December 2010 — this film has made no attempt to hide that it is a gritty, dark, profane thriller.
If anything, Sony has made moves to emphasize that this isn’t one for the faint of heart or those with an aversion to gore, gratuitous nudity, rape, murder and everything else that goes bump in the night. It’s proudly and unapologetically marketed as “The Feel Bad Movie of Christmas.” And although an explicit leaked trailer was quickly taken down, even the approved preview, with a dark version of Trent Reznor and Karen O’s take on Led Zeppelin’s ‘Immigrant Song’ pumping over it, made it clear that this movie might give you nightmares.
A new teaser poster makes you wonder why Sony scrambled to get the red band trailer off the Internet because they clearly have no qualms with exposure. It shows a scowling Daniel Craig standing behind a topless Rooney Mara with his arm wrapped around her — her breast, adorned with a nipple piercing, is proudly on display.
Craig plays Mikael Blomkvist, a journalist-cum-detective who teams up with Mara’s Lizbeth Salander, a prodigy hacker, to solve a decades old missing persons case. David Fincher, of ‘Se7en,’ ‘Fight Club’ and ‘The Social Network’ fame was a natural choice to helm the noirish thriller. Mara, who most will recognize as the cute brunette who dumps Mark Zuckerberg in the first scene of ‘The Social Network,’ had to pierce her lip, brow, septum, nostril and nipple for the role. And if that wasn’t enough to convince the world she has what it takes to take on the tortured Lizbeth, this image should do the trick.
Above image by Sony
See the uncensored (and Not Safe for Work) movie poster on EW.com